[NB] Dear reader, I just updated this popular post and included additional ‘ready reference’ info (text cut-offs on desktop/mobile and image sizes) – so please head on over to the latest post and bookmark/share it with your network, thank you!
MAXIMUM LinkedIn Character Counts And Image Sizes for 2019!
https://www.linkedinsights.com/maximum-linkedin-character-counts-and-image-sizes-for-2019/
When you type text anywhere on LinkedIn, you’ll hit a limit and LinkedIn will let you know how many characters you exceeded the limit by.
Clearly, knowing in advance exactly how many characters you can squeeze into any text field on LinkedIn is going to save you a lot of time and frustration. So I’ve been putting together a list of maximum character counts and limits since 2015. This is the latest ‘edition’ of my list. My aim is to continue to provide the most comprehensive list available anywhere on the interwebs, so if I’ve overlooked any count or limit – please let me know in comments/via email. Also, as we all know, LinkedIn changes on a daily basis, so to maintain the accuracy of this list, please tell me if you’ve spotted any change on the character count/limit here and I will verify and update the list, thank you!
Please bookmark and share, not necessarily in that order 😉
1. NAME: First Name: 20 characters, Last Name: 40 characters.
2. HEADLINE: 120 character limit.
3. SUMMARY: 2,000 character limit.
4. RECOMMENDATION: 3,000 character limit.
5. PUBLISHER Post Headline: 100 maximum characters.
6. PUBLISHER Post Body: 40,000 characters.
7. WEBSITE Anchor Text: 30 maximum characters.
8. WEBSITE URL: 256 maximum characters.
9. VANITY URL: 5-30 characters after ‘www.linkedin.com/in/’ (a)
10. POSITION Title: 100 maximum characters.
11. POSITION Description: 200 character minimum (2000 maximum characters).
12. INTERESTS: 1,000 character limit.
13. ADDITIONAL INFO / Advice For Contacting: 2,000 character limit.
14. PHONE number: 25 character limit. (b)
15. IM (Instant message): 25 character limit. (b)
16. ADDRESS: 1,000 character limit. (b)
17. SKILLS: 80 characters per Skill.
18. COMPANY Name (Overview tab): 100 maximum characters.
19. COMPANY About Us (Overview tab): 200 min / 2,000 max.
20. COMPANY Update (Updates tab): 1,300 characters.
21. CAREER Pages (Life tab): Company Leaders headline: 150 character limit.
22. CAREER Pages (Life tab): Company Leaders description 150 character limit.
23. CAREER Pages (Life tab): Employee Testimonials 400 character limit.
24. CAREER Pages (Life tab): Custom Module title 150 character limit.
25. CAREER Pages (Life tab): Custom Module body 500 character limit.
26. CAREER Pages (Life tab): Custom Module URL label 70 character limit.
27. SHOWCASE Page Name: 100 maximum characters.
28. SHOWCASE Page Description: 75 min / 200 max.
29. UPDATE: 1,300 maximum characters. (c)
30. MESSAGE (InMail): 200 characters (Subject) / 1,900 character limit (Body).
31. GROUP Discussion Title: 200 maximum characters.
32. GROUP Discussion Body (Conversation): 2,000 character limit.
33. GROUP Discussion Comments: 1,000 character limit.
34. LinkedIn TEXT AD Headline: 25 character limit.
35. LinkedIn TEXT AD Message Body: 75 character limit.
36. LinkedIn Direct SPONSORED Content: 160 character limit.
37. Profile ‘PUBLICATION’ Title: 255 character limit.
38. Profile ‘PUBLICATION’ Description: 2,000 character limit.
39. COMMENTS (on an article or a share/post): 1,750 character limit.
40. PUBLISHER, photo/image credit: 250 character limit.
41. INVITATION to CONNECT Message Body: 299 character limit.
NOTES
(a) Your custom URL can have 5-30 letters or numbers. The only special character you can use is a dash “-“
(b) [14,15,16] Only your 1st degree connections, can see this information.
(c) [Status Update] Though text limit is 1,300 maximum for updates, note that if you select to also post on Twitter from LinkedIn, only the first 140 characters will show on your Twitter post. Twitter is currently rolling out a new 280 character limit, so in theory, you’ll be able to use this extra space when you post from LinkedIn.
A really useful tool which will count your characters for you: lettercount
Unfortunately, the current LinkedIn profile only shows the first 3 lines of your summary which equates to approx. 300 characters/50 words, before a reader has to click the 3 little dots to see the full version. My advice: don’t bore them and get to the point, pique their curiosity asap.
Words matter and finding a great resume writer is essential if you want to make every word count, please do read this excellent post by my pal Donna Svei How to Find the Best Executive Resume Writing Service for You
Could you do with some insightful advice regarding your LinkedIn presence/brand/strategy? I’d love to help, see my consulting menu and client testimonials on my LinkedIn profile:
https://www.linkedin.com/in/linkedinsights
Questions? Email me: andy@linkedinsights.com
#linkedinsights
#andydoeslinkedin
#advancedlinkedinstrategies
From mobile app, headline limit is more than 120 characters. So if you need more than 120, write it from your app and not from linkedin.com.
I think you should not make titles of 200 characters. This is especially valuable when you only need a few characters.
Thanks Cyril. Yes, I wrote about the ‘hack’ to get an extra long headline via your mobile device here: https://www.linkedinsights.com/18-enormously-useful-linkedin-hacks-2017 hack #16, use it while you can folks!
Andy, you write: ” COMPANY Update (Updates tab): 700 characters or 250 if including a link.”
This has not been our experience.
More like 1300 characters & you can include a hidden link, something embedded into an image, the hyperlink doesn’t count.
Thanks very much Mike – have updated.
You are welcome.
Is there a word or character limit for articles? I don’t see any mention of this in their Help pages.
Thank you
40,000 characters (there-a-bouts) Karna, it’s in the list!
Ive recently tried publishing an article (about 1,300 words) in my articles and it keeps saying “something has gone wrong, please try again”. When I press publish a warning comes up “error making changes, your changes weren’t saved”, or something like that.
Hi Andy,
I’m writing a profile for a client. Does the company About Us page limit of 2,000 characters with spacing include the headline?
Thanks in advance!
Melanie
I have tried to publish an article for two days. I have copied and pasted it in pieces to see if there is a limit problem. At about 11,000 characters including spaces, counted using the Word tool, I get a message saying something went wrong and to try again. I deleted the draft and tried again. Even after closing LinkedIn and reopening it, the same thing happens. Any suggestions would be appreciated. I accidentally created two drafts the first time but both were deleted. There are a lot of other people reporting trouble posting.