I’m a big fan of self-expression. Everyone has the right to do their own thing, we are all unique in our own way. Choices have consequences. I’ve found 14 actual LinkedIn Profile Pictures which all send a message. I’ll let you decide if they were good choices!
I don’t know if Rob was channeling his inner Jack Nicholson but in my view the similarities are striking:
MATCH THE PIC
Ok…..Let’s play match the picture to the comment. The first reader to match all 14 correctly wins a LinkedIn Profile Makeover from yours truly ($275 value). Match the above Profile Pictures with the following comments, the first picture in the list is #1 and so on
“You can find me at the bar”
“You can find me outdoors”
“This is me and snuggles”
“I’m So Excited”
“Heisenberg I presume?”
“Me & The Mayor”
“Fuzzy Wuzzy was a Woman?”
Here’s the official line from LinkedIn:
Clearly, the guidelines are not strictly enforced.
LinkedIn is a PROFESSIONAL networking site, everything you do, add or write on the platform will be seen by hundreds and in your lifetime, thousands of fellow professionals. Now ask yourself, are you putting your best foot forward? A photograph is worth a thousand words. Don’t add a photograph on your LinkedIn Profile which leaves people lost for words or confused. Use a photograph of you (not you and your pet, friend, family, celebrity etc.). Get it taken professionally if you can’t find a good photo of yourself. Don’t have anything distracting in the background (including signage – the box is too small for that). A plain black or white backdrop emphasizes and frames your face well. Ensure that the image is sharp (in focus). Proportions? Ideally – you want your face to be centered and to almost fill the box. Smile or don’t but above all look confident and ready!
ROI (Return On Investment)
LinkedIn shows all of its users how many times their Profile has been viewed and searched. I’ve written about the important difference between these two metrics and I’ve explained why you should be focusing on views rather than searches to measure your success in my recent blog post: “Measure Your LinkedIn ROI With Views Not Searches”
If you liked this article, you’ll love my customized consulting service. I’ve helped many professionals to achieve their full potential on LinkedIn. LinkedIn is not somewhere you paste your resumé, sit back and wait for things to happen. It’s a complicated and nuanced website portal that requires action, consistency, insight, branding strategy and marketing know-how. What you don’t know – could hurt you.
Whether it’s getting more traffic on your Profile, engaging with a stunningly good Summary or refreshing your LinkedIn presence and brand – share your goals with me and I’ll help you to achieve all of them via LinkedIn.
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That’s all from me for this week. Have you noticed that I have no advertising on my site? It’s because I don’t want to bother or distract you, the reader. But I do need advertising! – if you liked what you read, PLEASE share this article with at least one person you know via LinkedIn, twitter, google+ or Facebook, it’s good to share 🙂
By Andy Foote