by Andy Foote | May 22, 2014 | Endorsements, Engagement, Marketing, Picture, Popular, Profile, Publisher, Rich Media, Skills, Top Contributor, Visibility, Visuals
People prefer pictures over text. Have you noticed the explosion of info-graphics over the last couple of years? We have an abundance of data to make sense of and share. Mobile devices are most useful when they make our interaction with them simple, intuitive and...
by Andy Foote | Apr 24, 2014 | Headline, LinkedIn, Marketing, Popular, Profile, Search
Here’s the deal: you are boring…..by default. Yep, LinkedIn forces you to think conventionally by automatically inserting your (boringly functional and unremarkable) job Title in your prominent and most widely seen Headline space. This is a problem if you think...
by Andy Foote | Dec 6, 2013 | Activity, All-Star, Gamification, Groups, LinkedIn, Marketing, Profile, Top Contributor
Recently (December 4th) LinkedIn introduced a new way of encouraging its users to contribute in LinkedIn Groups. They launched a new status symbol which can be visible to everyone viewing your Profile. I’ve researched this new feature, here’s my analysis....
by Andy Foote | Nov 9, 2013 | Endorsements, Job Hunting, Job Seeker, Keywords, LinkedIn, Marketing, Profile, Recruiters, Rich Media, Search, SEO, Skills, Summary
Recruiters have one simple aim: to reject you. Think about it. They have a sea of candidates to choose from and limited time in which to do it. Finding the best candidate boils down to 2 processes: search then reject. They want a strong shortlist and though the basic...
by Andy Foote | Feb 13, 2013 | 99+ Endorsements, Endorsements, LinkedIn, Marketing, PersonalPlus, Top Percent, Who's Viewed Your Profile
Last week the Internet exploded with lots of “Hurray! I have one of the top (1/5/10%) most viewed LinkedIn profiles for 2012” tweets, Facebook messages and emails. What’s going on here? Slick marketing campaign or desperate attempt to get more people...
by Andy Foote | Dec 13, 2012 | Connections, Endorsements, Engagement, Marketing, New Profile, SEO, Spam, Visibility
While Endorsements are grabbing all of the attention, there are other more subtle changes which have already taken place which signal a significant shift and some would say, u-turn on LinkedIn networking policy. A significant portion of LinkedIn users got their New...
