[Update March 2019] Most of these hacks no longer work 🙁 But – I just compiled a brand new list (8 great hacks!) which will delight and satisfy anyone who’s focused on getting maximum value from the LinkedIn platform, read it here: 8 Stunningly Clever...
People prefer pictures over text. Have you noticed the explosion of info-graphics over the last couple of years? We have an abundance of data to make sense of and share. Mobile devices are most useful when they make our interaction with them simple, intuitive and...
How do we give words meaning? We put them in a sentence. They need context. Keywords are one-dimensional, isolated, dumb and capable of being manipulated. Look at this guy’s LinkedIn Profile: This guy ranks the highest for “Product...
The biggest lie on LinkedIn is that you’re not supposed to connect with people you don’t know. “We recommend that you only send invitations to people you know well and trust.” LinkedIn Help Center, 4/17/2013. LinkedIn’s...
Recruiters have one simple aim: to reject you. Think about it. They have a sea of candidates to choose from and limited time in which to do it. Finding the best candidate boils down to 2 processes: search then reject. They want a strong shortlist and though the basic...
Many of my clients ask me “How much time should I invest in LinkedIn?”. Some ask about ROI (Return On Investment). What do they gain? How does it affect their bottom line? What are the outcomes? Great questions and frankly – something we should all...
