3 Stunningly Good LinkedIn Profile SUMMARIES

Andy Foote | New Profile, Summary
7 Feb 2013
Pinterest

Screen Shot 2013-02-06 at 10.53.14 PMYour LinkedIn Summary is the most important white space on your entire LinkedIn Profile. What you choose to write here can make the difference between professional success or stagnation. I found 3 great examples which demonstrate the art of writing a powerful Summary.

 

Before I explain why I think the following 3 Summaries are stunningly good, I’ll let you read them first.

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The right words can be incredibly effective. Kay, Paul and Mark waste no ink in getting their message across. They all do it in less than 250 words. All 3 end with a CTA (call to action). Endearing, engaging, smart, driven; their personalities leap off the page. I’m particularly impressed with Mark’s list of character statements. Very difficult to pull off, without seeming arrogant or self-absorbed. Yet he manages it.  Do these Summaries inspire you? How does your Summary compare?

 

One Chance – First Impression
The Summary remains one of the most important sections on your LinkedIn Profile. Why? Because it’s the only area on the Profile where you get to define yourself from scratch, with a blank sheet, unencumbered by dates, labels or other text boxes. Because it’s the first thing people read whether they’ve decided to click on your Photo/Headline or if they’ve actively searched on your name. Because it’s personal – it’s where people look to find out what makes you tick. Are you in command of your narrative? Does your Summary do you justice? Or have you just copied & pasted your 5 year old resume as a temporary measure? How long is temporary?

 

Tell Me Your Story
A Summary is precisely that – a short version of why you do what you do, in your own words. If you can come across as authentic; convince everyone that what you do is also who you are, you’re golden. It’s not enough these days to let your experience speak for itself. You need to be your own Brand Ambassador and you need to ensure that your professional online prospectus is unique, engaging and well written. Write it in the 1st person. Writing a Summary about yourself in the 3rd person is a theatrical gimmick which never worked. It doesn’t make you more polished, it makes you seem aloof, out of touch and stuffy. Your Summary is your chance to not only say what you’re good at, it’s also your opportunity to stand out from the crowd, to differentiate yourself, in a remarkable and memorable way.

 

Buzz Words Are So 2013
The following words, in this order, were identified as the top 10 most overused Buzz Words on LinkedIn in 2013: ‘responsible’ ‘strategic’ ‘creative’ ‘effective’ ‘patient’ ‘expert’ ‘organizational’ ‘driven’ ‘innovative’ ‘analytical’. What they all have in common, apart from being ‘tired’, is that they are all what we’d generally expect an employee to be, from time to time. Banish the beige work speak. Lose the lemming language. There are over 1 Million words in the English Language. Plenty of choice.

 

Less Is More
We’re all busy. We click, speed read and move on. A summary that is too wordy and uses all 2000 characters just because you can is not going to win you admirers or customers. I want you to show me, the reader, some consideration. Be considerate with time and I’ll reward you with mine. If you knew I had 10 seconds to read your Summary, what would you write? If what you write is interesting, original or makes me ponder – you may have just bought yourself another 10 seconds.

 

Above The Fold
It used to be in the days of print media, that positioning an article above the newspaper fold was vital in terms of captivating the reader. Though that no longer applies to web articles that are scrollable, there is something similar to a fold on the New LinkedIn Profile. The end of the Summary and the beginning of the Experience section could be regarded as a fold. The point at which a non-engaged reader may jump out of reading further and get on with more pressing business. My tip to squeeze 5 more seconds of attention out of that busy reader? Move your Skills & Expertise section (with all those rosy Endorsements) up and above the potentially boring Experience section. Why would this work? Because the reader may be curious to see how/what you’re doing with Endorsements and regardless of what you think of Endorsements, the Skills & Endorsements section gives a lot of information in a very efficient, visually pleasing manner.

 

Don’t Forget Your Headline!
Here’s the deal: you are boring…..by default. Yep, LinkedIn forces you to think conventionally by automatically inserting your (boringly functional and unremarkable) job Title in your prominent and most widely seen Headline space. This is a problem if you think about yourself in branding terms. If you are the brand, your Headline is your brand’s slogan. Now ask yourself are you proud of your slogan? Is it what you’re all about? Does it actually achieve anything? If the answer to those questions is no – there is something you can and should do about it. Come up with something unique, something so stunningly original that makes people think, smile or better still, act. Here are 3 of the best ‘stunningly original’ LinkedIn Headlines I’ve seen in a long while.
 


More Than Words

Finally, don’t neglect the visual cues which will clearly signal that you are a savvy LinkedIn user and self-branding wiz. How we utilize images, graphics and other non-text information on our professional digital portfolio is becoming a major factor in how we are being assessed and measured. We’ve all heard of the phrase “Don’t judge a book by its cover.” – well that maxim does not apply to your LinkedIn Profile; people will form an opinion in an instant and they’ll do it quickly by making many snap judgements. Look at these 5 Clever Ways To Market Yourself Visually On LinkedIn – how many are you using?

 

LINKEDIN CONSULTING
If you liked this article, you’ll love my customized consulting service. I’ve helped many professionals to achieve their full potential on LinkedIn. LinkedIn is not somewhere you paste your resumé, sit back and wait for things to happen. It’s a complicated and nuanced website portal that requires action, consistency, insight, branding strategy and marketing know-how. What you don’t know – could hurt you.

 

Whether it’s getting more traffic on your Profile, engaging with a stunningly good Summary or refreshing your LinkedIn presence and brand – share your goals with me and I’ll help you to achieve all of them via LinkedIn.

 

Contact me now: linkedinsights@gmail.com / 773.469.6600 to get started.

 

That’s all from me for this week. Have you noticed that I have no advertising on my site? It’s because I don’t want to bother or distract you, the reader. But I do need advertising! – if you liked what you read, PLEASE share this article with at least one person you know via LinkedIn, twitter, google+ or Facebook, it’s good to share :-)

By Andy Foote

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173 Comments

  1. @Prof_Thea says:

    3 Stunningly Good LinkedIn Profile SUMMARIES | linkedinsights http://t.co/zOBUxL5i via @linkedinsights1

  2. 3 Stunningly Good Examples of a #LinkedIn Summary in my latest blog: http://t.co/YFvNuO5e

  3. Hi

    Thanks for publishing this article. I really believe that your LinkedIn profile has to be interesting and must provide an insight into who you really are. Come on everyone let down your hair and lets hear the truth.

    It would be really useful if I could source comments on mine uk.linkedin.com/in/russelldalgleish/

    ps. can you guess my nationality???

  4. I wish more people would show this level of creativity and insight in their profiles on LinkedIn. http://t.co/RNU5YzuE

  5. @DenisKurris says:

    Hoe schrijf je de perfecte #LinkedIn summary, kijk voor voorbeelden op http://t.co/ZjYlpFbZ. Handige tips!

  6. Michal Lusk says:

    Excellent insight, Andy! Thanks for sharing.

  7. @ScottishBIS says:

    3 Stunningly Good LinkedIn Profile SUMMARIES | linkedinsights http://t.co/0mvlKoYi via @linkedinsights1

  8. @LVHelpGro says:

    RT @linkedinsights1: 3 Stunningly Good Examples of a #LinkedIn Summary in my latest blog: http://t.co/YFvNuO5e

  9. charley matera says:

    Great stuff here Andy, once again, thanks for demonstrating your hi value on the web! I always look forward to your thoughts.

    One comment: You might want to advise Kay that she has a grammatical error in her second paragraph – “…respondents give me their permission me to ask them….”

    Does proofing count in grading a Summary as “Stunningly Good”:?

    best wishes

    charley matera
    “…using Conversation by Design to get Real Results…”

  10. K V Guruswami says:

    A good and unbiased selection. They are really good, expressive with economy of words.

    I too wish that a review of other profile summaries of those who opt for it be also published, so that they know in which areas they can improve.

    I am opting for it here and now..

  11. 3 Stunningly Good LinkedIn Profile SUMMARIES | linkedinsights http://t.co/7SVAiwWX via @linkedinsights1

  12. Paul Simon says:

    Wow. A friend just referred this to me. I’m honored to be used as an example of a strong profile summary..

  13. Paul Simon says:

    Thanks. Much appreciated.

  14. 3 Stunningly Good LinkedIn Profile SUMMARIES | linkedinsights http://t.co/iVlbQ77J via @linkedinsights1 time to rewrite that profile!

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  16. @saidideema says:

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  17. @robfreedman says:

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  18. @socialmedia2day 3 Stunningly Good #linkedin Profile SUMMARIES http://t.co/YFvNuO5e #AdvancedLinkedinStrategies

  19. Phil Beckman says:

    Excellent post, it prompted me to rework my LinkedIn summary as a top priority today.

  20. Do you have a LinkedIn summary? http://t.co/XuqZhIrH via Andy Foote.

  21. RT @linkedinsights1: @socialmedia2day 3 Stunningly Good #linkedin Profile SUMMARIES http://t.co/YFvNuO5e #AdvancedLinkedinStrategies

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  23. ruben says:

    Great post thanks…I’ve got homework to do.

  24. Very helpful… Off to re-work mine now… zap the “proven track record”

  25. Jesica Garrou says:

    One thought… ALL websites, blog posts, profile pages, etc, have an “above the fold” area. The “fold” is the point where you have to scroll to read more. Therefore the most important and eye catching details should be toward the top- and hopefully it’s engaging enough to make people keep reading. The difficult things is that every device has a different “fold” mark… but it’s still there.

  26. 3 Stunningly Good LinkedIn Profile Summaries | http://t.co/36XmT4bRzv

  27. @GeorgeTyler says:

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  28. Goede voorbereiding: halve werk! 3 Stunningly Good LinkedIn Profile SUMMARIES | linkedinsights http://t.co/KrMuAmWjWp via @linkedinsights1

  29. @T_TayJ says:

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  30. Kate says:

    Love this! Thanks for posting, Andy. Might you have any special summary tips for people still in the “entry level” phase of their careers, those who have a lot less experience about which to write?

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  32. @joshyle says:

    RT @hkennedyplant: 3 Stunningly Good LinkedIn Profile SUMMARIES | linkedinsights http://t.co/mQZ7ta9FdB via @linkedinsights1

  33. @stephanies says:

    Need LinkedIn profile inspiration? Check out these 3 great profile summaries: http://t.co/X01p4AANiO from @linkedinsights1

  34. Honored to be an example RT@joshyle: RT@hkennedyplant: 3 Stunningly Good LinkedIn Profile SUMMARIES http://t.co/gSigiNatxj @linkedinsights1

  35. Wendy Nathan says:

    I googled best linkedin summary and 2 out of 3 say do NOT write in first person, “it sounds too pretentious.” While you are the only one to say write in 1st person. i have to agree I feel 1st person grabs the reader and it feels more personal. Thanks for all your suggestions.
    Gotta get to work on that summary now!

    • Paul Simon says:

      I’ve seen advice both ways, but plenty of it supporting using first person. This is your opportunity to speak directly to your visitor, to differentiate yourself from the crowd, and to have an immediate impact. I do believe writing in third person sounds pretentious.

  36. Pimp your #LinkedIn profile out – read these stunningly good summaries: http://t.co/iPwKZBk5cy

  37. 1. Your LinkedIn Summary needs work. 2. These 3 have cracked it. 3. Dive in! http://t.co/o8c6vEg2pu via @linkedinsights1

  38. @9Logic says:

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  39. RT@tweetinsweeting: 1. Your LinkedIn Summary needs work. 2. These 3 have cracked it. 3. Dive in! http://t.co/4EAPNmGdDJ via @linkedinsights1

  40. Very nice! RT @agentsofgood: 3 Stunningly Good LinkedIn Profile SUMMARIES | linkedinsights http://t.co/ALo0MWTTo9 cc @UinvitedU

  41. [...] “3 Stunningly Good LinkedIn Profile Summaries” by Andy Foote on LinkedInsights.com. Your LinkedIn Summary is more than your job title. Improve it and your searchability. [...]

  42. @nancymikk says:

    awesome post!! 3 Stunningly Good LinkedIn Profile SUMMARIES | linkedinsights http://t.co/v20MxXeOQ9 via @linkedinsights1

  43. Super, LI profile summary, no? What @tweetinsweeting did – http://t.co/nTE1Ltel2z – on advice from http://t.co/9DIuMdsNpQ @linkedinsights1

  44. Paul Simon says:

    Wow. See what @TweetinSweeting did with his profile summary. Love how he worked in his accomplishments in light fashion, conveying what he can give you. http://ht.ly/jgPp1

  45. mark lazen says:

    Thanks for the shout out Andy. I wondered why people were suddenly plagiarizing my profile left and right. Flattering, but sheez…

    Best to you.

    • Andy Foote says:

      Well deserved Mark. You nailed it and I’m not surprised that folks are copying. We know who’s truly original :-)

  46. @dellork says:

    3 Stunningly Good LinkedIn Profile Summaries –> Può esservi utile da mostrare @fparviero @_Anna_Martini_ http://t.co/ltPwB82VLv

  47. @Svveeting says:

    @PaulContentMan Super, LI profile summary, no? What @svveeting did – http://t.co/7Hccojp0zw  - on advice from http://t.co/nsRVqjuCyd  <-Yep!

  48. Chris says:

    Really great article, Andy! It inspired me to tweak my Summary and adjust my profile per your suggestions as well. Thanks for the great tips!

  49. [...] the summary – this is the area where you can really show your personal brand – see examples here. Be creative with your Headline too.  The Headline is the hook to people finding you on LinkedIn. [...]

  50. Christine Ammunson says:

    Thanks Andy, priceless advice. Even though I’m a communications specialist when its come to writing about ME I’ve always been a bit awkward and embarrassed – tending to write with my eyes closed to avoid the cringe. In the past what I’ve come up with is a hollow description of myself and what I can do, in the banal voice of someone I don’t even know. But now when people read my Summary they are actually hearing me speaking to them. Many thanks.

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  65. @THEtheChad says:

    3 stunningly good LinkedIn summaries that inspired me to rewrite my own. Check ‘em out! http://t.co/zmsFrcty0t

  66. @beacrea says:

    3 Stunningly Good LinkedIn Profile SUMMARIES

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  67. Happy to have helped! RT @thethechad: 3 stunningly good LinkedIn summaries that inspired me to rewrite my own. http://t.co/XvmaDumoqu

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  70. Christine Acosta says:

    I’m just getting started with building my LinkedIn profile in anticipation of a career re-launch in January ’14. I sincerely appreciate the recommendations you’ve provided, excellent advice! I did note however, that both Kay and Paul have a typographic or grammatical error within their respective summaries.

    A have signed on to follow you via Twitter.

  71. SG says:

    Absolutely relevant ! like like like

  72. 3 Stunningly Good LinkedIn Profile SUMMARIES #linkedin http://t.co/iaB1To1nCZ via @linkedinsights1

  73. Why you should re-examine your Linkedin profile. http://t.co/EAmkjTnEeE

  74. @sandstone2 says:

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  76. FlaMe says:

    Hi Andy, this blog is very interesting. However, I am looking for tips about writing an effective summary when you lack strong work experience. I am a job seeker right now, with limited work experience and I’d like to improve my linkedin profile. Do you have any suggestion?
    Thank you!!

  77. Examples to help you craft a strong summary section on #LinkedIn: http://t.co/O6NTUpgber

  78. @OUCareers says:

    Here’s an article on writing a strong LinkedIn summary. It can be a powerful tool for job searching or metworking. http://t.co/wXuobEHs2j

  79. Is your LinkedIn summary “so 2012″? Use these tips to update and create a more engaging one! http://t.co/ynbxgEHT3D via @linkedinsights1

  80. 3 Stunningly Good LinkedIn Profile SUMMARIES | linkedinsights http://t.co/PrweP39z9O via @linkedinsights1

  81. Fred says:

    This is good, very, very good. Thanks.

  82. 3 Stunningly Good LinkedIn Profile SUMMARIES | linkedinsights http://t.co/54yurBw9vx via @linkedinsights1

  83. thomas says:

    A definite call to action! Never settle when branding YOU. I’ve got work to do.

  84. RT @ccruzvergara: Is your LinkedIn summary “so 2012″? Use these tips to update and create a more engaging one! http://t.co/ynbxgEHT3D via @linkedinsights1

  85. Great inspiration to improve your LinkedIn profile and maximize your networking capabilities!

    http://t.co/mGsSwRaaHw via @linkedinsights1

  86. 3 Stunningly Good LinkedIn Profile SUMMARIES | linkedinsights http://t.co/wAXRo0nBaF via @linkedinsights1

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  91. [...] Perfect Summary – Examples of summary and how to make the perfect one. [...]

  92. Anton Volney says:

    I love these. All of these Linkedin profile summaries have very friendly tones. I feel like they are specifically talking to me…

    • Paul Simon says:

      Hi Anton,

      My feeling is LinkedIn profile summaries should contain some personality to differentiate the person. So many summaries read like a dry resume.

  93. @evelyn330 says:

    3 Stunningly Good #LinkedIn Profile SUMMARIES | linkedinsights http://t.co/8CDuFimbKH

  94. @nrossreyes says:

    sad there aren’t more like these. 3 Stunningly Good LinkedIn Profile SUMMARIES | linkedinsights http://t.co/wjtBbnhVrH via @linkedinsights1

  95. Nikki Reyes says:

    Andy – I’ve never felt so inspired to do right by myself as a ‘brand ambassador’ after reading your article. I just left for a weekend camping trip when I stumbled upon your article, and found myself burning Friday night oil taking a shot at my own summary. Thank you for this amazing, succinct, advice. I feel much more confident with the person who is on my profile :) Cheers.

    • Andy Foote says:

      Very glad to hear this Nikki. It seems this article has inspired many Summary re-writes, which is great. LinkedIn is making all of us think about our brand and professional identity. Progress!

  96. @RosalynLeah says:

    How to improve your linkedin profile with a well written summary. I’m still working on mine… http://t.co/lws2PZSad4

  97. Stacy says:

    What do you think about this introductory line,
    “I have never met a doctor that did not want better patient outcomes!” I bring new medical technology to physicians and patients.

    What do you think about putting all the linkedin connect with me at the top of the summary? I did the Greig Wells jobsbefound.com program.

  98. [...] Rather than simply listing your work experience, lure the reader in – and sell yourself – by constructing an informal narrative about who you are and what you do best. Forget what you may have learned in high school English: use the first person voice, and to write in a manner that’s conversational, fun, and lively. If you’re stuck for inspiration, check out some examples of engaging summaries.  [...]

  99. Michael says:

    Interesting read – especially interesting to compare a dozen of different LinkedIn expert blogs and to distill the often contrary messages to something I can utilize for my own profile.
    I do like Paul’s summary a lot – I can definitely learn from that and will try to update my summary. As for Kay’s, I read it twice and I still don’t know what Kay is doing and why I would want to contact her… maybe it’s a language thing, but then again, you can’t expect your audience to be all native English speakers.
    I have worked in Asia and Europe over the past 15 years and I think some fine tuning of the profile and summary depending on the target market’s culture is very important. For example Mark’s profile might be seen ok in NYC, but one needs to recognize that the same wording comes across as arrogant in other regions of the world. Humbleness goes a long way, and that does not mean not to show one’s strengths and accomplishments!

  100. Elle says:

    The goal is to use Linked In to obtain a career for most people. I liked Paul’s and Mark’s summaries. I really don’t think Kay’s summary is stunning. I can’t tell what she does or has done from reading it. I thought the summary was your 30-second elevator pitch. I should want to look at the rest of the person’s profile from reading that summary. If I am looking for a certain skill set to hire – the summary is key for me to continue reading the rest of the profile.

    • Andy Foote says:

      Actually Elle, LinkedIn is becoming more important to professionals who simply want to present well and look like they’ve got LinkedIn down. It’s not just for folks in transition. I didn’t say that Kay’s Profile was stunning, I said that Kay’s was “Stunningly Good”. All 3 Summaries have improvements they could make as I’ve mentioned before in the comments section. These 3 are great examples of Summaries for the reasons I’ve outlined. It’s obvious to me that Kay is in the consumer branding biz. And yes – the whole point of a Summary is that it propels you down the rest of the Profile to learn more. If it’s boring and fails to engage, people move on rather quickly.

  101. [...] came across several good articles, but I was mostly inspired by Andy Foote’s article 3 Stunningly Good LinkedIn Profile Summaries. Foote gives three examples of summaries that have been written in 1st person, and that in a short [...]

  102. Jim Niemela says:

    Thanks for the article Andy! As a recruiter, I agree that having a good summary really helps out, and I think most of us could work on improving our profile summary.

  103. Thank you for a great article. I must say, you inspired me to re-write my Linkedin summery… what do you think?

    http://www.linkedin.com/in/beckysocial

    Becky

  104. [...] I discovered a blog on strategies using LinkedIn, offering genius advice that I think everyone who u… [...]

  105. [...] Since many people only update the LinkedIn page when they are looking for a job, consider how it appears to a donor’s eyes. Take the time in your profile to include your talents and skills and the responsibilities and enthusiasm you feel about your current. Check out this link to great summaries. [...]

  106. [...]  Some examples of  good LinkedIn Profile at LinkedIn Insights [...]

  107. [...] 3 Stunningly Good LinkedIn Profile Summaries (Linked Insights) [...]

  108. [...] Since many people only update the LinkedIn page when they are looking for a job, consider how it appears to a donor’s eyes. Take the time in your profile to include your talents and skills and the responsibilities and enthusiasm you feel about your current. Check out this link to great summaries. [...]

  109. Emily Halley says:

    Thank you for the article! Just what I was looking for!

  110. […] a generic summary won’t glimmer in the pool of candidates doing the same thing. Read this LinkedIn Insights article on some stellar summary […]

  111. […] more: 3 Stunningly Good LinkedIn Summaries; LinkedIn’s student sample; Resume Writing Consultant […]

  112. […] stand out from the crowd, to differentiate yourself, in a remarkable and memorable way.” –Andy Foote, LinkedIn Consultant and […]

  113. […] 3. Don’t skip the summary. The summary section of a LinkedIn profile is a little like a cover letter; it gives you an opportunity to tell your story and to engage a potential employer or contact. One of the best ways to write a great summary is to read through others’ summaries in order to develop an idea of what works well and what should be avoided. Read an article that analyzes three great summaries here. […]

  114. Brian Burt says:

    How important do you think it is to be somewhat funny in your summary? I mean, so many people are boring and matter-of-fact when they explain their positions…

    Wouldn’t it make more of an impression to be a bit entertaining???

    Thanks!

    • Andy Foote says:

      The problem with being “somewhat funny” is that a proportion of your audience will not find what you write in your LinkedIn Summary to be funny at all – that’s the nature of comedy, we each have our own definition of funny. Also, LinkedIn is first and foremost a professional networking site. Treat it like your first week at a new job, you ought to be focused on putting your best foot forward rather than being the joker. There are better ways to make an impression that carry fewer risks imo.

  115. this thread just keeps popping up and certainly for good reason. Andy, how about a couple more examples that are different from these? Just to tease us, cajole us and inspire us in case we dont quite identify with these three….pretty please??

    by the way I hope Ms Allison has now long since fixed the grammatical error in line 4.

    Whats the definition of Stunningly Good? Shouldn’t that appellation be bestowed ONLY on those entries where content AND form are excellent! My college English teacher gave me a B (10 points off) just for such error as we see on line 4. And that was before spell check!

    Cheers

    Charley Matera

  116. […] course hoping to find the one to tell me, Kathy Weinkle just what to write. Instead, I found this article. I was curious to read what, for some, makes a “stunningly good” […]

  117. Thanks for finally writing about > 3 Stunningly Good LinkedIn
    Profile SUMMARIES | linkedinsights < Liked it!

  118. […] Since many people only update the LinkedIn page when they are looking for a job, consider how it appears to a donor’s eyes. Take the time in your profile to include your talents and skills and the responsibilities and enthusiasm you feel about your current. Check out this link to great summaries. […]

  119. WCI says:

    This is absolutely great. I hope to use some of this ideas in my linkedIn profile. Thanks a lot.

    Cheers.

  120. mel williams says:

    What a great article.
    I’ve been struggling, tweaking and re-tweaking my profile on linked in – this has given me the inspiration to completely re-think the whole thing and make it more of pleasure than a chore to read!
    Thanks

  121. […] easy to be ambitious and aim for the best summaries but the truth is, a good summary depends on social experience in talking about yourself and what […]

  122. Sandra Viggers says:

    Thanks for posting this article – great inspiration to my new summary :-)

  123. […] 3 Stunningly Good LinkedIn Profile SUMMARIES | linkedinsights. […]

  124. […] Showcase your talents, skills and network. Give us a reason to care about what you have to say. Start with a complete profile, then make that summary pop (awesome tips in this post)! […]

  125. Jiri says:

    Hi Andy,
    I’ve decided to approach it in a following minimalistic way:
    http://www.linkedin.com/in/jirivizdal
    Anyway, many thanks for the inspiration and all the best in 2014!
    Jiri

  126. […] while also highlighting key accomplishments you don’t want anyone to miss. Thanks to LinkedInsights for sharing some great examples, including Paul H. Simon’s summary (beginning captured […]

  127. […] Whatever you do, don’t leave the summary blank or limit it to a few bland sentences. This is your chance to be creative and describe who you are and what you’re passionate about. Make it personal, while also highlighting key accomplishments you don’t want anyone to miss. LinkedInsights has some great summary examples here. […]

  128. […] Whatever you do, don’t leave the summary blank or limit it to a few bland sentences. This is your chance to be creative and describe who you are and what you’re passionate about. Make it personal, while also highlighting key accomplishments you don’t want anyone to miss. LinkedInsights has some great summary examples here. […]

  129. […] A brief summary helps for people who don’t want to read through your whole profile but want to quickly have an overview of what experience you have & what you are interested in. Don’t limit it to a few bland sentences, this is your chance to be creative and describe who you are and what you’re passionate about. Make it personal, while also highlighting your achievements. For some really good examples go here. […]

  130. […] my job title on LinkedIn. Nor did I know about it when I emailed Andy Foote to thank him for his brilliant article with examples of stunning LinkedIn summaries and for inspiring me to leap into my new career path […]

  131. […] figure out what to write in your summary and how to say it, is to read lots of LinkedIn summaries. This article does a good job at explaining what makes three sample summaries […]

  132. Eddie Castelli says:

    Hi Andy,

    I came across your post here as it came as a blessing. I was just into the work of rewriting my Profile. Thank you for this excellent writing.
    I now have finished also my Profile Summary and would much like your comment on it if you don’t mind.

    My LinkedIn profile can be found here: http://ch.linkedin.com/in/50mincoach

  133. […] 3 Stunningly Good LinkedIn Profile SUMMARIES […]

  134. […] 3 Stunningly Good LinkedIn Profile Summaries: On LinkedInsights, Andy Foote not only shows you three examples of great LinkedIn Summaries, he follows them up with tips you can use to apply the best parts of these summaries to your own LinkedIn Profile. […]

  135. […] 3 Stunningly Good LinkedIn Profile Summaries: On LinkedInsights, Andy Foote not only shows you three examples of great LinkedIn Summaries, he follows them up with tips you can use to apply the best parts of these summaries to your own LinkedIn Profile. […]

  136. […] the best LinkedIn profiles in the world Optimise your profile summary by LinkedIn guru Andy Foote 3 stunningly good LinkedIn profile summaries An interesting but easy read applying the SEO lens to your profile Optimise your LinkedIn profile […]

  137. […] Don’t leave your summary blank – this is your opportunity to tell your story and highlight key career achievements. Aim for 200 to 300 words, use keywords and phrases specific to your industry, break your text into easy to read chunks with smaller paragraphs or bullet-points, and include a call to action at the end of your summary. Examples of strong summaries from LinkedIn Insights. […]

  138. […] Generic information won’t do it.  Complete the profiles, including pictures.  Here are three examples of excellent summaries.  Maybe these are too far out of the box for your staff however, unique […]

  139. […] you need help in this regard, check out Foote’s blog post, “3 Stunningly Good LinkedIn Profile SUMMARIES.” The summaries he highlights stand out and make a first-class impression. What do you need to do to […]

  140. Le Duc Final says:

    […] Linkedin Summary tips - A  must read! […]

  141. […] Linkedin Summary tips - A  must read! […]

  142. […] keywords, so prospects can find it through searches. Some of the most creative and powerful individual profile summaries captivate users without wasting their time. If a prospect expands the preview to read the page […]

  143. […] 3 Stunningly Good LinkedIn Profile Summaries […]

  144. […] Generic information won’t do it.  Complete the profiles, including pictures.  Here are three examples of excellent summaries.  Maybe these are too far out of the box for your staff however, unique […]

  145. […] Make it long – utilize keywords that people are likely to be searching for. This increases the chance of search engines linking your name to those skills […]

  146. Shiuan says:

    Hi Andy,
    I was doing the anonymous blog reading thing until your Linkedin view on my profile reminded me how much I appreciated comments when I blogged. So — thank you! Tremendously useful and I’ve been sprucing up my profile already.

    Best, Shiuan

  147. […] Whatever you do, don’t leave the summary blank or limit it to a few bland sentences. This is your chance to be creative and describe who you are and what you’re passionate about. Make it personal, while also highlighting key accomplishments you don’t want anyone to miss. LinkedInsights has some great summary examples here. […]

  148. […] 3 Stunningly Good LinkedIn Profile SUMMARIES […]

  149. Frederick says:

    Hello Mr. Foote,

    Cream truly does rise to the top… I read your thoughts immediately after my wife told me my summary was not good.(this is mildly stated and not a quote of what she really said) Your link was at the top of the page when I Googled “LinkedIn summary examples”. Although I am not in a glamorous industry (banking), I felt I needed to be a little creative when entering my summary. If you have time to read my summary it would be an honor to receive your insight. Thank you again for writing your thoughts and ideas of how to build a strong summary. I will definitely forward/share you ideas.

    • Andy Foote says:

      I think it could be better Frederick! People hire me for 3 reasons: (1) I’m a great writer (2) I understand professional branding on LinkedIn and (3) I provide a much-needed objective point of view.

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